Structure

Structure is the physical, legal, organizational, and logistical framework that allows a company to exist and operate. It includes land, buildings, equipment, infrastructure, legal entities, management systems, distribution networks, and the company’s place within the market.

A viable Structure allows the business to obtain supplies, coordinate production, reach customers, comply with regulations, and endure over time. It provides the space in which Resource, Money, People, and Idea can work together as a company.

This category examines whether the company can be organized into a durable operating system. Its wider physical and environmental consequences are explored in the Earth blog. The complete relationship between Structure and the other business elements is explained in Elementary Business Alchemy.